Friday, August 7, 2009

"New" Radio Station

Ok so why or how is it that these radio stations keep calling themselves new? Are you really new when you've been on the air for 10+ years?! I feel like that's fully grown in the media world. Hiring new people every other week, doesn't make you new. I believe the term is "high turnover!"

And while we are on the subject of radio...why is it when a new song comes out, they are all talking about, we have that "new exclusive?!" I just heard it on the other station 2 DAYS AGO!!! And it's not new when I heard it on the cd 2 months ago. AND, OMG, It's not exclusive when EVERYBODY is playing it. Exclusive does not mean everybody!!! It never has, and that is not going to change, just because the dj said.

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